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Gia Phú and our brand direction

Gia Phú focuses on the Vietnam–China durian supply chain with three main activities: organizing sourcing, processing to the order specification and coordinating transport to the agreed handover point.

Brand story

Understand the requirement, make every step clear

A durian shipment starts with understanding the buyer's requirements: which variety, what specification, when to receive and where to deliver. From there, supply is arranged, processing is agreed, documents are prepared and transport is coordinated batch by batch.

Gia Phú pursues a clear way of working at every step. Buyers and participants agree the goods criteria, responsibilities, traceability information and handover method before the order is confirmed. The goal is a collaboration that is easy to follow, easy to cross-check and fits the real needs of each order.

Harvested durians in bamboo baskets
Gia Phú 嘉富 logo
Role in the supply chain

Connect and coordinate

Gia Phú positions itself as the party that connects and coordinates the steps a buyer needs for an order: arranging durian supply, coordinating processing to the confirmed specification and organizing the transport plan with the parties involved.

Each transaction is set up according to real needs; we do not assume every batch has the same source, standard or route.

Brand principles

Three directions in how we work

01

Transparent sourcing

Variety, source area, harvest timing, volume and acceptance criteria are agreed before the deal is closed.

02

Processing to your specification

Grading standards, post-harvest handling, packaging, labelling and the processing facility are made clear.

03

Planned handover

Truck schedules, delivery points and documents are coordinated, with batch status updated as agreed.

Working principles

Agree first, execute after

  • Fix the specification and responsibilities before sourcing or sending goods for processing.
  • Track information batch by batch to make cross-checking at handover easier.
  • Agree in advance how to handle changes in truck schedules, border crossings or inspection results.
Gia Quả Khai Vị, Phú Quý Nghênh Môn
Name and symbol

Gia Phú · 嘉富

A bilingual name

The brand name is written in Vietnamese and Chinese characters, reflecting our aim of linking two markets.

The G–P symbol and the durian

The letters G and P combine with the shape of a durian, and a golden orbit around them suggests connection.

The red 嘉富 seal

The red seal in Chinese characters is a signature element of the identity and feels familiar to Chinese customers.

Need durian supply for the Chinese market?

Send us the variety, volume, receiving time, packing specification, destination and delivery terms. Gia Phú will review the details with you and build a suitable plan.